Here’s a story in Texas Monthly that paints El Paso as an enlightened community. Fighting the developers. Duranguito and the
Category: Brand El Paso
Brand Management Chuco-Style
Five years from now, when people hear the name “Margo,” are they going to think of Tom Lea and FEMAP,
Music Video: Double R x GK Productions
El Paso is home to a rich and diverse community. Here’s a cool rap video celebrating one of our beautiful
The Story That Didn’t Happen
At three Tuesday afternoon I was home, trying to punch out a story through the fog of the night before.
The Emperor’s New Clothes
The El Paso Inc. ran a guest column this week. This year, TEDx ElPaso’s theme, “Your city, Your design,” is
Race Has Nothing To Do With It
Here’s a guy talking about race baiting, and classist oppression, and poverty, and guess which community makes a cameo appearance?
A Failure in Branding
Here’s a letter to the editor from the El Paso Times: Here in my hometown, I have never witnessed the
They’re Bullies.
Did you see this story on KVIA? Texas oilman J.P. Bryan, one of the state’s richest men and one with
This Land Is Your Land . . . No, Not Yours
Here’s a comment I received last night, in its entirety. I tried busking in downtown El Paso today for the
The Beat Goes On
Did you read this weekend’s El Paso Inc.? It’s pretty good. Here’s the lede from one story: What began as
How Did We Get Here?
I reckon the City figgered that no one would stand up to them. That no one had the resources to
Retrovision: What the Ballpark Means
[This post originally appeared on November 27, 2013. I’m re-posting it because it echoes the article from earlier today.] The
In the News, Sorta
Gabriel Solis writes about how At the Drive In changed his life. At Vice.com: “No guey, you don’t get it!”
Is the Truth Too Much to Ask For?
Our local government was way ahead of Mr. Trump. They were lying before he even started his campaign. Somehow our
We’re Number 1, Again!
This story in El Diario about a book called Los Narcos Gringos makes an interesting assertion: “El Paso, como muchas
David Ogilvy’s Advice
David Ogilvy is known as the father of advertising. He founded the ad agency Ogilvy and Mathers. Here’s some advice
Free Money
Giving the City the authority to grant millions of dollars in tax rebates is a Petrie dish for corruption. Come
1 + 1 = Infinity
It occurred to me as I was walking home from Monarch right now that I missed the obvious conclusion of
Brand Management Chuco-Style
There’s a branch of marketing that apparently hasn’t made its way to El Paso yet. It’s called Brand Management. At
If You Don’t Expect Too Much, You Won’t Be Disappointed
Maybe it’s because El Pasoans are used to paying less than retail. But we sure are in the habit of