Perhaps you saw this story in the El Paso Times about the public golf courses in the city.
El Paso’s three publicly owned golf courses have lost millions of dollars in recent years.
The almost 11-year-old Butterfield Trail Golf Club, owned and operated by El Paso International Airport, lost $10.4 million in the last 10 years, or an average of about $1 million per year, airport data show.
The 26-year-old Painted Dunes Desert Golf Course, which El Paso Water, the city-owned water utility, has owned and operated for almost 12 years, has lost $4.5 million in the last 10 years. Its losses have grown larger in the last four years, when it lost an average of $584,106 per year, El Paso Water data show.
The 62-year-old, El Paso County-operated Ascarate Golf Course also loses money each year. It lost $869,670 in fiscal year 2017, the only year for which complete financial data was immediately available.
I’ve got an idea. Let’s offer $5 million in tax incentives to entice TopGolf to set up shop here. Obviously we have more golfers than the local courses can accommodate.
Here’s what Mayor Dee Margo had to say about TopGolf’s debut, via KVIA:
And I have to give credit to my city manager, Tommy Gonzalez, and his staff. He is that one who did this, it was his idea,” Margo said. “He is the one who pushed it, we changed our chapter 380 agreements to allow incentives for business like this.”
One assumes that shooting ourselves in the foot was prohibited according to the rules governing previous 380 agreements.
If this were a one-off, an isolated incident, one might write it off to youthful exuberance, or a lack of understanding about economics, and free markets, and competition. However . . .
Remember this opinion piece authored by Mayor Dee Margo and City Manager Tommy Gonzalez?
City leaders, in collaboration with private development partners have been aggressive in attracting new companies to El Paso and the results are compelling: Top Golf, Cabelas, Alamo Drafthouse, Whole Foods, Sprouts and Dick’s Sporting Goods have all opened in El Paso providing the community with more options to work, shop, eat and play.
Our city leaders don’t have a problem luring out of town businesses to move to El Paso to compete with local concerns, not even our public golf courses. That’s the rule, not the exception.
The ballpark, and TopGolf, and the Alamo Drafthouse, compete for the same entertainment dollar that every mom-and-pop bar in El Paso is fighting for. As is Adventure Zone. And Bob-O’s. And they’re all competing for our time, and attention. It’s a crowded marketplace out there, with a limited number of consumers spending a limited number of entertainment dollars.
There’s something wrong with government putting its massive thumb on the scale. Even if it’s for the purest of motives.
City government shouldn’t be trying to bring in retail. City government should be trying to attract producers, not the middlemen that facilitate consumerism.
(Now that I’ve got your attention, let me tell you that I’m running for City Council. I’ll have a place on the ballot in November, and I could sure use your support. Unfortunately, political campaigns cost money. If you can make a donation to my campaign, please mail a check, made out to Rich Wright Campaign, to 611 E River, El Paso, Texas 79902. Thank you.)
This (at least that last part, where I ask for donations) is political advertising.
Think TopGolf is more of a “golf bar” than anything…apparently pretty successful so far, lots of boozy pretend golfers! One reason why our golf courses aren’t doing so well may be that Ft. Bliss has its own course, so those folks don’t have to come into El Paso and spend any bucks.